Jim Ruta cautions that segmenting clients can harm your reputation and your brand
Jim Ruta cautions that banning sales incentives may lead to fewer families with life insurance coverage
Jim Ruta explains how to create “revelation questions” for prospects that help them take advantage of the advice advisors offer
Jim Ruta explains four ways insurance advisors can build a sense of urgency into their businesses to boost focus and efficiency
Jim Ruta explains that prejudging prospects and clients can hold back your business — and offers tips on how advisors can boost results
Jim Ruta explains that many advisors have forgotten that meeting prospects for lunch yields optimal results
Jim Ruta explains the four essential character traits of people who excel in business
Jim Ruta explains the real numbers game of prospecting is not about the number of prospects, but about multiple approach strategies that boost results
Jim Ruta explains that it's essential for advisors to avoid these five over-prospecting mistakes
Jim Ruta explains a business building tip from a young advisor who averages 150 insurance cases or more a year